About Us

PureTerra Ventures holds a unique position as the exclusive investment firm focused solely on disruptive water technologies. With a deep understanding of the global water sector, we recognize the urgent need to address the water crisis while embracing the vast opportunities for innovative solutions. Leveraging our entrepreneurial experience, extensive network, and unrivaled pipeline of disruptive water technologies, we are ideally positioned to catalyze investment solutions and address water challenges globally. Founded in 2017, our vision of “Clean Water for All” drives our commitment to making a meaningful impact.

Investment Strategy

PureTerra Ventures invests in promising disruptive innovative water Technologies which can change, improve or replace the existing value chain.
We focus on companies that excel through a dedicated and experienced management, strong intellectual property and a distinctive market position and significant growth potential. As an involved investor, we provide growth capital and also use our global network and knowledge of the water industry to help businesses realize growth opportunities.

Our fund is focused on providing growth capital coupled with active contributions and will generally either lead a round or provide a significant portion of it. We actively cooperate with entrepreneurs on strategic development and operational improvements. We are not doing this alone, but together with our partners.

How we create value:

Expansive Global Water Network

PureTerra's robust internal due diligence process and our extensive network of industry experts allow us to maintain an active pipeline of cutting-edge technologies. This unique approach enables us to identify and select the best available opportunities. Our strategic positioning empowers us to offer significant value, accelerating the commercialisation process and preparing portfolio companies for successful exits.

Deep Industry Knowledge​


Our team's profound understanding of the water industry and vast experience in commercialising early-stage proven technologies enable us to drive growth and profitability. Additionally, our expansive network of accelerators serves as valuable partners. The partner network is actively involved and collaborates with the PureTerra team and the portfolio companies to add value and enhance opportunities for success.

Entrepreneurship


We invest in people before anything else. The founders of PureTerra are entrepreneurs at heart with a strong track record of building successful businesses. PureTerra leverages this significant entrepreneurial experience and provides coaching to founders and management teams of portfolio companies. We actively cooperate with entrepreneurs on strategic development and operational improvements.

Investment Criteria:

  • Dedicated and experienced management team

    We invest in people before anything else. The basis before any investment is considered is underpinned by the passion and business intelligence of the entrepreneurs.

  • Positive social impact

    We are committed to partnering with companies and people who share our passion for making a measurable global difference on our global environment

  • Synergies for active contributions

    We are active partners, and want to leverage our network and experience to contribute to your success.

  • Strong intellectual property

    IP strength and patent protection are crucial criterion for investment suitability.

  • Disruptive innovation

    Technologies which can change, improve or replace the existing value chain.

  • High potential for growth

    Targets large accessible market segments with a focus on high potential growth areas